NYC Health
Back in my agency days, I was a writer and a designer. Here are a few NYC Department of Health ads that got the two-for-one special.
if you sext it...
“Sorry, I have to stay late and draw this eggplant emoji” was a real phrase I said to my ex-boyfriend in 2018.
real emergencies
Emergencies are for the ER. “Emergencies” are for terrible City MDs (and other urgent care facilities).
HelpMequit
Quitting nicotine is a beast, so I used NYC animals to illustrate real tips people could find on the HelpMeQuit app. (Unfortunately, the client forbid rats.)